The Art Of Woo
My friend, Mike Foster, recommended this book. The Art Of Woo is subtitled, using strategic persuasion to sell your ideas.
Fascinating read.
For me, the biggest take away was to be aware of the needs of others as I convey mission and vision (the needs that I am advocating).
A couple of meaningful thoughts:
"Acquire the ability to get outside of your own frame of reference and see situations from other people's standpoints."
"Try to feel what others feel and see what others see."
"Credibility comes down to audience perceptions of three key things: competence, expertise, and trustworthiness."
"Example is not the main thing in influencing others. It is the only thing."
If you are involved in any way in moving ideas forward, then this is a very important read.
Fascinating read.
For me, the biggest take away was to be aware of the needs of others as I convey mission and vision (the needs that I am advocating).
A couple of meaningful thoughts:
"Acquire the ability to get outside of your own frame of reference and see situations from other people's standpoints."
"Try to feel what others feel and see what others see."
"Credibility comes down to audience perceptions of three key things: competence, expertise, and trustworthiness."
"Example is not the main thing in influencing others. It is the only thing."
If you are involved in any way in moving ideas forward, then this is a very important read.
posted by Greg Nettle at 5:53 AM
1 Comments:
g,
I love these thoughts. These are exactly the reasons why you influence me and my life decisions. The thoughts you posted to ponder remind me of your example and have prompted me to try harder.
Thanks for the leadership.
s
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